Used by leaders across business, government, NGOs and international organisations to strengthen alignment, culture and execution.
Organisations are missing a trick, falling short of their true potential by under-leveraging the power of their teams. Investment is often made in the development of individual leaders, with the hope that team performance follows.
But transforming organisational performance doesn’t work that way. We know this from our extensive experience working closely with thousands of teams, hundreds of leading companies and the best consultants and organisational psychologists in business.
Great teams are what really drives the most successful businesses. And each team’s success comes from both a deep understanding of themselves and from constantly challenging, evolving and achieving, taking them to their next level.
There are no quick fixes or one-off interventions. It requires a collective commitment to a development journey that fits the team, fits in with their work and transforms what they are capable of.
Creative Focus is a strategic partner of MetaTeam. Together will to take your team on that journey. To bring the science of successful teams to the world of work, making it simple to master.
The Diagnostic :
Powered by our strategic partner -
Introduction to Meta Team
Overview of the Meta Team habit
When should a team use Meta Team?
THE DIFFERENCE METATEAM MAKES
The familiar team interventions of strengthening relationships (team building), deepening awareness of psychological behaviour or preferences (psychometrics) or training and education (leadership training) don’t go far enough.
Deeper change happens when teams are pushed outside their comfort zone through structure and deliberate practice of the eight habits. This deliberate practice and digging deeper into why teams don’t change is a key part of the Team’s journey .
What gives Meta Team our edge
Our Four Principles
1. Data-Driven
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We are grounded in data, not guesswork. Every insight we provide is backed by real-world analysis, ensuring every action taken leads to tangible business results.
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We use diagnostics and AI-driven sequencing to cut through assumptions and focus on what truly drives team performance.
2. Precision
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We are exacting in our approach, ensuring every intervention is focused, relevant, and commercially impactful.
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We design solutions with precision, sequencing the right development steps to create the greatest performance gains with no wasted effort.
3. Action-Oriented
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We believe teams improve through action, not theory. Every session leads to decisions, execution, and measurable improvement.
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We challenge teams to step out of their comfort zones and embed new behaviours that deliver immediate impact.
4. High-Performance
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We are committed to helping teams grow stronger together, enhancing trust, building resilience, and aligning around shared goals.
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We guide teams from awareness to application, embedding sustainable habits that unlock confidence, collaboration and impact.
Teams can achieve extraordinary things through the insight of Meta Team’s diagnostic tool, the structured deliberate practice necessary to improve, and the habit building tools and techniques needed to let go of the familiar and make lasting change happen.
Our team development solution provides answers to these three questions:
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what needs working on?
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where to start?
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how to make immediate impact?
Our high-performing team model underpins the objective data-driven team diagnostic that identifies blind spots and hidden strengths within teams.
We use team types to sequence the optimal development path, made up of 90-minute team workouts, which deliver accelerated team growth. These workouts have been rigorously tired and tested around the world with hundreds of teams.
Every team development pathway is customised, tailored and delivered within the flow of the team's work, so that development work is not disruptive. The solutions we propose fit culturally and are relevant to the needs of each team.
Meta Team deliver business impact at speed by strengthening each team’s courage, collaboration and cohesion.
Why CEO's and Founders are using MetaTeam
To see how the leadership team is really functioning
You already know your strategy.
What is often harder to see is:
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whether your senior team is fully aligned around it
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whether priorities are interpreted consistently
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whether different parts of the organisation are pulling in the same direction
The diagnostic reveals how alignment actually looks in practice, not just how it is intended to work.
2. To uncover blind spots at the top of the organisation
Every leadership team develops patterns over time.
Sometimes that looks like:
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decisions slowing down
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certain voices dominating discussions
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difficult conversations being avoided
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informal influence shaping outcomes
The diagnostic surfaces these dynamics in a structured, non-political way, allowing you to address them constructively.
3. To understand how decisions really flow
As a CEO or founder, you set direction.
But organisations grow, layers form, and decision-making can become slower or less clear.
The diagnostic helps answer questions like:
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Where does influence really sit?
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Where are decisions getting stuck?
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Are leaders empowered to act, or waiting for permission?
This clarity often leads to faster and more confident execution.
4. To turn culture into something visible
Most leaders instinctively know culture matters.
But culture is often discussed in abstract terms.
The diagnostic reveals the behaviours shaping your organisation day-to-day, including:
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accountability
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challenge and openness
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collaboration
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ownership
It gives you a clear picture of the environment your leaders and teams are operating within.
5. To unlock leadership capacity across the organisation
In many organisations, capability already exists — but it is not always fully utilised.
The diagnostic helps identify:
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where leadership strengths are underused
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where collaboration could improve
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where teams could contribute more effectively
Often this unlocks greater performance without increasing complexity or cost.
6. To measure whether leadership improvements are working
One of the frustrations many CEOs face is that leadership initiatives can feel intangible.
Because the diagnostic can be repeated, it allows you to see:
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whether alignment has improved
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whether collaboration has strengthened
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whether leadership behaviours are shifting
In other words, you can measure the distance travelled.
“Most CEOs know their strategy and their numbers. What MetaTeam reveals is how leadership behaviour across the organisation is either accelerating that strategy — or quietly slowing it down.”
Benchmarking Teams to Drive Commercial Impact
The Meta Team Performance Profiler provides data-driven internal benchmarking insights that enable your business to assess multiple teams across ypur organisation, creating a clear picture of leadership effectiveness, taking action as speed, and collaboration dynamics.
By identifying trends and common development needs, you can pinpoint systemic performance gaps that are holding back company growth. At the same time, the profiler highlights specific development needed for individual teams, ensuring interventions are focused where they will drive the greatest commercial impact.
Our approach allows organisations to efficiently use and prioritise development budgets strategically, focusing investment on the areas that will generate the highest returns in team performance, agility, and business execution.
The chart below shows that whilst Trust and Taking Action are strong in this company, Agility is weak – an organisation focused on delivering value today but struggling to innovate and create new value for tomorrow. It is clear there are high performing teams where best practice can be cloned, and which teams are weaker and therefore require development.
Your edge!
